Hari Raya insights has been explored and approached so many times. What if we see Hari Raya from the eyes of those who are outside the celebration circle? By Bukalah Hati (Opening Our Hearts), we will be able to appreciate the celebration even more.

The film series are directed by 3 upcoming film directors from diverse backgrounds in exploring the the universal values found not only for Muslims during Raya, but also to anyone in Malaysia to show that at the end of the day, we are all human.

Agency: Naga DDB Tribal & M&C Saatchi

Executive Creative Directors: Alvin Teoh/Marzuki Maani

Creative Director: Sharin Shahimi

Copywriters: Amin Sharipuddin, Amirul Shakir, Adi Rasyid
Art Director: Shireen Biswas
Brand Management: Tulika Rungta
AV: Sharon De Silva, Joella Choong
Production House: Wayang Works
Directors : Fabian Loo, Haran Kaveri, Bebbra Mailin, under guidance from Nadiah Hamzah
Audio House: Grand Theft Records